04. THE PROCESS
A digital marketing campaign attracts participation from our startup network and is sometimes supported by info sessions at various partner campuses around South Africa to provide context to the opportunities with LaunchLab and our corporate partners.
SHORTLISTING & SELECTION
After receiving hundreds of entries, we will shortlist 20-40 startups, with the focus on mature startups that are ready tom pilot. Early-stage startups and concepts run through a 2 week value proposition design bootcamp to aid value proposition development as well as shortlisting and selection.
Startups shortlisted by our partners enter into our incubation programmes..
After further refinement through incubation, the selected finalists will be invited to our Showcase Event, where they will pitch to a panel of experts for selection for further incubation and partner engagement.